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Michael Field is a strategic marketing consultant with a record of achieving business growth through innovative marketing strategies.
His focus is strategic and centers on the principle of developing and delivering relevant products and services to customers in a way that satisfies their needs. His specialisation is strategic marketing and needs-based segmentation for B2B, NFP and member services organisations.
Based in Sydney Australia, Michael provides strategic marketing consulting and keynote speaking. His skills include authoring and implementing business and strategic marketing plans, market segmentation , branding and driving business growth through the utilisation of new technology including social media.
His professional experience includes director and executive positions across listed and private companies including publishing, online, start-ups, business to business, not for profit (NFP) and member services organisations.
Michael is also the founder of Next Director, a global community of more than 1,800 emerging, aspiring, practising and leading Company Directors.
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